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Toad Hall Toys

Toad Hall Toys

Offering high quality American made toys and games for fun in the summer sun as well as indoor activities for rainy days. Legos, Tech decks, Ty dolls, a HUGE stuffed animal section, and so much more! Now featuring their exclusive Sand Art Gallery. Come on in and make your very own sand art masterpiece! 603-236-4544

Waterville Valley Mercantile

Waterville Valley Mercantile

Need it? Waterville Valley Mercantile probably has it. Step into an old time country store where the staff welcomes you with a nice smile that makes shopping fun. You’ll find everything from fine wines and specialty beers to fresh produce, cheeses and deli meats. And fun novelty items you won’t find anywhere else. Just a stone throw from wherever you are in the Valley. Located in the Town Square. 603-236-8662

Dreams and Visions

Dreams and Visions

Your one stop-shop for high quality gifts and home accents. Holly Yashi and Michael Michaud jewelry, Willow Tree figures, Hadley pottery, and wonderful made in New Hampshire products. Also carrying sundresses, straw hats and bags, and skin care products for fun in the summer sun. 603-236-2020

Sugar Rush

Sugar Rush

Cravings? Feed that sweet tooth! Sugar Rush is in the business of eliminating cravings. Ice cream in multiple varieties, frappes, sundaues and floats made to order and candies and chocolates to please anyone's taste. Decorated in the style of a 1950's diner. Watch the calendar for fun events and games for the kids. Take care of your cravings at Sugar Rush and say hi to Elvis when you’re there. Located in the Town Square.

The Bookmonger

The Bookmonger

Providing a great selection of books for both adult and younger readers. Current bestsellers, regional titles, magazines, and plenty of books for young readers’ summer reading lists! 603-236-4544

The Adventure Center

The Adventure Center

A full service mountain biking and hiking center with retail bikes and accessories, rentals, lessons and guided tours. Also offering a large inventory of retail clothing and equipment. In winter, the Adventure Center transforms into the Nordic Center for all your nordic ski and snowshoe needs. 603-236-4666

White Mountain Athletic Club Shop

White Mountain Athletic Club Shop

Located at the White Mountain Athletic Club. Bathing suits, swimming goggles and pool accessories, Waterville Valley logo wear, sweatshirts, upscale sportswear and sneakers. 603-236-8303

The Valley Brand

The Valley Brand

Proudly wear the logo and take a piece of Waterville Valley home with you. The Valley Brand offers a wide variety of logo blazed items. With a wide selection of classic and original design Waterville Valley t-shirts, hats, sweatshirts, hoodies, fleeces, gifts and accessories there is something for everyone. Great designs for great fashion. Located overlooking Corcoran’s Pond in the Town Square. 603-236-8000

Waterville Valley Tennis Pro Shop

Waterville Valley Tennis Pro Shop

Located at the Tennis Center. Nike tennis wear, sneakers, and racquets. Open spring to fall. 603-236-4840

Waterville Valley Golf Pro Shop

Waterville Valley Golf Pro Shop

Located at the Golf Club. Fully-stocked pro shop features sportswear from Nike, Ping, Monterey Bay, and Fairway Golf & Resort. Golf clubs and bags from Tour Edge and Wilson. Speed carts from Sun Mountain. 603-236-4805

Contact us:  1-800-GO-VALLEY (1-800-468-2553)

Browse through our many stores in the Town Square

(and elsewhere) and see why visitors love shopping in Waterville Valley!

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Brought to you by the Waterville Valley Resort Association, made up of dozens of locally owned and operated organizations that call Waterville Valley home.

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